On every platform imaginable, IMG’s woman’s board dominates the spectrum of the NY modeling industry. From editorial visibility in the slickest magazines to the bi-annual fashion and cosmetic campaigns to lucrative catalogues. They have the most stars, both editorial and mass market, as well as the New Faces division that has recently posited the best performances via sensations like Daria and Gemma Ward. IMG is a consistent, professional and aggressive operation that works tirelessly for both model and customer. When you sign with IMG what you get is a total career assessment. Goals are set and a cohesive plan is put in place to get you the top of the modeling business, and more importantly, keep you there. More than at any other agency, "management" in all its implications is engaged to its fullest potential. That makes it the No 1 choice for any aspiring model.

IMG also stands at No.1 in the male modeling business right this minute, because they have displayed a very focused ability to take a new face from nothing to maximum visibility, very quickly. Since the nature of the editorial male modeling market is constant turnover, IMG shrewdly avoided the dangers of a stagnant board by being able to bolster their commercial blockbusters (Tyson Ballou, Aaron Ward) with a constant supply of strong newcomers (David Smith, Danny Miller, RJ). Interestingly enough, for an agency that you would presume to be mega-corporate, IMG seems to lean towards developing and maneuvering very edgy editorial types through the A-list of campaigns, editorials and runway bookings. By playing the full service game perfectly and by exploiting their global muscle, IMG has become the desirable destination for today's ambitious new faces.

Wayne Sterling - Models.com